Automatic Adwords & Facebook Ad Campaigns
Different from SEO, you can’t never make your adwords or facebook ads campaign automatic if you work without employees. You always need to observe your campaign, see if something goes wrong, and edit your campaigns’ cost per click. You always need to do these stuffs if you want to maximize your profit from adwords and facebook ad campaigns. I’m talking about advertising campaign for e-commerce/affiliate websites, not brand exposure here.
The reason is simple, because sometimes (no matter how superb you are in adwords) Google slap your campaign. Well, I don’t know but from my experience, it looks like Google slapped affiliate sites quite often compared to normal e-commerce websites. So it looks like we can’t just leave the campaigns running by themselves if we are affiliates. If you ever read somewhere on the net about how to make huge sum of money from adwords by working 30 minutes or less every day, it’s almost a lie. They lied so they can make money by providing “dreams”
Did I say “almost”? Yes. Almost. Actually it’s possible but you need to know the trick. You can’t do it if you are on your own but if you LET someone else to work on your adwords campaign, you don’t have to monitor it anymore. It’s up to you if you don’t trust someone else to manage your adwords and facebook ad campaigns, but for me it works. You just need to do some extensive experiments.
Now how to find these people? Through elance and guru.com. Go find some adwords/internet marketing specialists who have at least 2 positive feedbacks and 0 negative feedback. Contact them and tell them you are interested to communicate with them. Usually I ask for their messenger ID and I chat with them. You have to interview them and let them prove they are really worth it. Unfortunately, you can’t “judge” them if you never had any experience in adwords…
You must understand how the adwords and facebook ad algorithms work. You have to know how to make your campaign profitable and then COMPARE it with these adwords specialists’ method. You ask them in details how they think they can make your websites profitable. If needed, you can even tell them one of your successful affiliate/e-commerce sites, then ask them how they can make it get even more success in adwords/facebook ads.
From most of the specialists, I’ve found 3 real pro specialists. I did some experiments with them. I tested their service and see how they managed my ads, how they tested their ad copies, how they reduced/increased CPC, etc. 2 of them did their work very well and made me more money although I have to pay their service for certain amount of fee. I must say if you have at least $10K per month for adwords and facebook ad campaigns, try them. Although they are not cheap but in the end you’ll make more money and what better is, they can make your campaigns automatic. However, usually these specialists’ work was kinda slow at the start.
